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Types of Digital Advertising Platforms
Growing your business requires smart decisions about where to invest your time and resources, as the right choices can have a game-changing impact.
With a wide range of opportunities, the challenge is knowing where to start.
Industry News: Instagram's New Algorithm Update
Instagram has recently announced a significant update aimed at improving the visibility and distribution of content from smaller, original content creators. This move is intended to balance the playing field, which has historically favored creators with large followings and aggregators of reposted c...
Creating a better social media presence is every business's goal. Social media is a great way to attract a wider audience, curate your digital presence, and speak directly to your customers. Every business is different, and because of that, you will quickly discover that every business has a unique social media presence.
Your business needs a strong marketing plan to succeed. However, many business owners are not sure what that includes.
A marketing plan is a comprehensive blueprint that outlines an organization's overall marketing efforts and strategies. It helps businesses identify their target audience, define their marketing objectives, and create a roadmap to achieve these objectives.
Choosing Social Media Platforms for Your Business
If your business is looking to excel in the digital landscape, then one of the best things you can do to set yourself up for success is to develop a comprehensive social media presence. A thoughtful and strategic social media presence helps you attract more customers and facilitate a polished online presence. One of the most important considerations you need to make is which social media platforms are right for your business.
For business owners and website managers, finding new ways to improve website traffic is a high priority.
One of the most commonly overlooked ways to improve website traffic is through the use of social media networks. According to a report by Shareaholic, social media was responsible for over 30% of overall referral traffic to websites, making it the second-largest source of website traffic after search engines.
What is a Bounce Rate and Why is it Important?
You run a website. You want to keep people on your site to make sales and advertise key features of your business.
But, when you look at the analytics you see that your site has a high bounce rate. In short, people are coming to your site and then leaving after only a few seconds!
In today’s world, every small business needs a comprehensive social media page (or two).
Many customers prefer to research a business online over any other medium. Word-of-mouth can be an effective way to draw in new business, but it cannot be your sole source of prospects and leads.
Social media may be the single most effective tool to advertise your business for free.
But have you ever wondered, how can I make it easier for future clients and customers to find me on social media?
You want to get ahead in the digital marketing game. Welcome to the club!
Your competitors share the same goal, as do millions of businesses across all kinds of industries.
